Porter and Kotlers Essay Example | Topics and Well Written Essays - 2250 words

Porter and Kotlers - Essay Example A large number of child center in Australia is now on the industry. ABC needs to survive and increase its profit and has come up and decide to merge with Child Care Center Australia (CCCA) and Peppercorn Management Group (PMG). Action done by its managing director are being analyze in this paper. Suggestion where given to help the company succeed on its aim to increase sale, profits and shares and survival in this stiff and increasing competition. What is an industry As defined in userweb.nni.com an "Industry" is way of classifying businesses that have something in common. Firms are included in or excluded from an industry classification based on the degree of similarity in the products they make or sell and types of customers they service, and the marketplace in which they compete. Industry analysis is a type of business research that focuses on the status of an industry or an industrial sector (a broad industry classification, like "manufacturing"). A complete industrial analysis usually includes a review of an industry's recent performance, its current status, and the outlook for the future. Many analyses include a combination of text and statistical data. Based on the article of Themanager.org, Porters model is based on the insight that a corporate strategy should meet the opportunities and threats in the organizations external environment. Especially, competitive strategy should base on and understanding of industry structures and the way they change. Porter has identified five competitive forces that shape every industry and every market. These forces determine the intensity of competition and hence the profitability and attractiveness of an industry. The objective of corporate strategy should be to modify these competitive forces in a way that improves the position of the organization. Porters model supports analysis of the driving forces in an industry. Based on the information derived from the Five Forces Analysis, management can decide how to influence or to exploit particular characteristics of their industry. 3 1. Main Aspects of Porter's Five Forces Analysis The original competitive forces model, as proposed by Porter, identified five forces which would impact on an organization's behaviour in a competitive market. These include the following: - The rivalry between existing sellers in the market. - The

Brand Health Check Essay Example | Topics and Well Written Essays - 500 words

Brand Health Check - Essay Example In order to regain financial stability and overcome losses, playboy has extended its target market to a broader spectrum and positioned the brand in a different way. The whole targeting approach is explained below: Playboy has done the market segmentation based on the demographic factors especially gender, income profile and business groups in which the potential consumers belong. During the launch of the magazine its target market was the working men but after the decline of sales in 1982’s, they have shifted their focus to working class women also. The current median age of their target age group is 33. Playboy has introduced their product in variety of mediums such as television and online. Visual products were targeted to couple, irrespective of their working class, and the online media for market penetration and reach. (Playboy Enterprises. N.d) In 1990s, the declining sales figure forced playboy to rethink their market segmentation, targeting and positioning strategy. They discovered that explosive growths are available in Far East market, like in Japan. The company realized that change in income profile in Japan has changed the demographic as well as the psychographic orientation of the customers. Hence the segmentation was done according to the psychographics of the consumers. As people started to get out of the workaholic and obsessive behavior, their mindset also changes and the targeting strategies must be restructured in order to expand the market.(The Tech, 1990) Recent studies have shown that in order to stop the ever decreasing sales figure, playboy needs to rethink their positioning strategy in a different way. Playboy is no longer considered to be the lifestyle magazine against the conservative male norms. The company is targeting the middle-aged uneducated and under-paid people too because of product saturation in the existing market (Lapp.2013). Market share can be

Genetic Engineering: Ethics Essay

Genetic Engineering: Ethics Essay Genetic Engineering is all about genes, which are made of DNA; the chemical inside the nucleus of a cell that carries the genetic instructions for making living organisms. It is a very broad term that covers a range of techniques that allow for the artificial addition, deletion or rearrangement of sequences of bases in DNA in order to alter the observable form and function of an organism. (Science Group, 2014). Genetic Engineering was first discovered in the 1970s when scientist discovered how to move pieces of genetic material from one species to another. It has since had questions raised regarding its continuous scientific advancements; showing uncertainty in how this kind of biotechnology will affect human, animal and plant life in the future. While the continuous advancements within the field of genetic engineering are celebrated by some, there are others who are undecided and even strongly against it; deeming such practices as therapeutic uses of embryonic stem cells and the gen etic modification of animals to be wholly unethical. The way in which society deems something to right or wrong, or good or bad is through a system of moral principles known as ethics. Ethics are defined as moral principles that govern a person’s behaviour or the conducting of an activity and are a system of moral principles which affects how people make decisions and lead their lives. This branch of philosophy defines what is good for individuals and society. (BBC, 2014). For centuries, philosophers have come up with guidelines about how humans should live, act and know between what is right and what is wrong. These are usually in the form of ethical theories. (Panza and Potthast, 2014). Ethics have been implemented as a moral compass for humanity and applied to various situations as a way of informing the way humans think to support the more difficult decisions that are made in life. On such ethical theory, known as Utilitarianism, an ethical theory that was founded by the 18th century philosopher and social reformer Jeremy Bentham who is currently known as the father of modern Utilitarianism. This theory is best understood as a risk-benefit analysis in which the good brought about by a certain action is weighed against the harm caused by that action. It was Bentham (1789) who quoted that Utilitarianism is about â€Å"the greatest good for the greatest number† and should be the measure of what is right and wrong. Another ethical theory that ca n be applied to ‘Saviour Siblings’ is Kantian Ethics. Kantian Ethics refers to a deontological ethical theory founded by scientist and philosopher Immanuel Kant. His theory differs from the utilitarian theory that it focuses more on the actual action and the morality of the action as opposed to its consequences. One such medical practice that has proved to be controversial is ‘Saviour Siblings’. The term Saviour Sibling refers to a child that is conceived though In vitro fertilization (IVF) so that, when born, stem cells could be provided from the umbilical cord – as well as tissue or bone marrow – and then donated to be used to help treat an older sibling with a serious medical condition. (Embryo Ethics, 2014). This has raised a lot of debate as to whether such a process is ethical. The ethical theory Utilitarianism can be applied to this type of genetic engineering as it is the basis on which the decision is made by the parents; that creating a saviour sibling is, as Bentham (1789) says, â€Å"the greatest good for the greatest number of people†, in that they are bringing a new life into the world, that they can love for doing something for their sibling that no one else can. There are many who are against this, however. It is argued that there are concern s for the child psychological wellbeing later in life, upon discovering that the reason for their being brought into the world was for the sole purpose of saving someone else and not necessarily because they were wanted for him/herself. (Sheldon and Wilkinson, 2004). In terms of Kantian Ethics, there are two similar cases of ‘Saviour Siblings’ in the UK to which this theory can be applied. The cases are those of the Hashmi family and Whitaker family. (BBC 2004). Both families had children had genetic disorders and wanted to produce a sibling who’s blood could be taken from the umbilical cord to help cure their elder sibling. The Hashmis were granted permission to do this, however, the Whitakers were not. The reason being is that the Hashmis carried an inherited disorder that could be passed on to their child, so screening would prevent a new child with a genetic defect being born. Whereas, the Whitakers genetic disorder was not inherited, thus the production of a new child would not be beneficial and would even carry some risk. Kantian theory would disagree with this decision as it could be argued that the potential embryo was not yet human and therefore had no human rights. In addition, others could be against the Hashmis as they could have been seen as using their new child as a means to an end. When it comes to Saviour Siblings, it is the responsibility of the Human Fertilisation and Embryology Authority (HFEA) – a public body of the Department of Health – to regulate and decide whether the deliberate creation of a saviour sibling is the right thing in each individual case. There is always an ethical dilemma in terms of the child’s rights and autonomy, i.e. when does the child gain rights over their own body? And will they ever have the right to refuse donations; going against the very reason they were brought into the world? There may come a time when the elder sibling may relapse and need further an organ donation from the younger sibling. The Human Fertilisation and Embryology Act (2008) states that cells from the umbilical cord may be used, and bone marrow to be donated, however, it outlaws tissue matching for whole organ donations. Therefore, once the child has reached the age of 18, they are legally responsible for themselves and can refuse furthe r donations. Another medical practice that has raised serious debate is the Xenotransplantation of genetic engineered animals. Xenotransplantation is the transplantation of cells, tissue or organs from one species to another. â€Å"Xeno-† derives from the Greek word ‘xenos’, meaning ‘foreign’. (Martin, 2008). Xenotransplantation offers the potential of transplanting an animal organ, such as a pig’s heart genetically altered with human genes, into a human’s body. The ethical theory Utilitarianism can also be applied in this instance as it is believed that xenotransplantation has the potential to one day not only solve the present organ donor shortage, but also to help address many devastating illnesses such as Parkinson’s disease, childhood diabetes and Huntington’s disease. (Olakanmi, 2006). This conforms with the utilitarian theory that happiness can be maximised to a greater number of people. However, ethical arguments against this su ggest that there is considerable risk for infection and for patients to later reject the transplant due to genetic differences, thus potentially causing more harm than good. In contrast, Kantian Ethics can be applied by using Kant’s notion that humans should do what is intrinsically right and not make decisions based on emotions and feelings. In terms of xenotransplantation, it is deemed morally right to use animals this way as animals are not self-conscious or rational so, therefore, they have no moral standing and exist only as a means to an end. However, it is believed that because our behaviour towards animals is similar to that of humans, animals must be treated with respect. Thus, the killing of animals for medical experimentation is permitted, providing animals don’t suffer unnecessarily. Such theories raise the issue of animal rights by modern day advocates such as People for the Ethical Treatment of Animals (PETA) who deem the act of using animals for the benefit of human beings as unethical. When talking about animal rights, Jeremy Bentham (1789) says; â€Å"The question is not, Can they reason? nor, Can they talk? But, can they suffer?† However, he goes on to say that he has no objection to putting animals in pain for the purpose of medical experiments, providing that experiment is beneficial to mankind. In conclusion, Genetic Engineering is something that is continuously advancing and could potentially save thousands of lives. It is part of the evolution of mankind to want to develop, be smarter, and be stronger and healthier. There will also be those who feel it is best to leave some things untouched. Despite all the advancements and improvements, there will always be controversy surrounding genetic engineering and there will always be people for and against it. However, ethical theories will always be the moral compass that guides humanity into doing what is right and preventing what is wrong. Kantian ethics and Utilitarian ethics are examples of ethical theories that give different answers to which different procedures are ethically justifiable. Utilitarianism looks at the consequences of an action, whilst Kantian ethics looks at the act itself.

Peter Kropotkin :: essays research papers fc

Peter Kropotkin Peter Kropotkin was a major anarchist thinker of the 19th century. His ideals have spread worldwide and have greatly influenced many of today’s political structures. His passionate vision has been a major influence many controversial wars and political debates around the globe. He was a fearless revolutionary with an intense desire for change. Kropotkin’s strong example is one we should all make an effort to follow as we are now approaching new changes within the 21st century. Kropotkin’s Life   Ã‚  Ã‚  Ã‚  Ã‚  While researching further on Kropotkin’s life, I discovered that he was not exactly raised as I would expect from such a radical anarchist thinker. In fact, I gained more respect for him when I learned that he was born into a noble family and had the willingness to give up his riches in search for his own truth. I found some interesting facts about his life in Kropotkin – the Master, by Herbert Read.   Ã‚  Ã‚  Ã‚  Ã‚  Peter Kropotkin was born in Moscow where he was the medieval Grand Prince of Kiev. He owned nearly twelve hundred male serfs in three different providences, housed about fifty servants in Moscow, and twenty-five more out in the country. He was a good master to his people and had the tendency even as a young boy to persistently fight for the less fortunate. When he was fifteen he entered the Corps of ages at St. Petersburg, a military academy consisting of only select noble children. After graduating from St. Petersburg, he became an officer in Siberia and was the elected secretary for both the reform of the prisons, and for preparing a scheme of municipal self-government. In Siberia and was brought into contact with many different social characters. He became quite rebellious through his interactions and resigned from the army in 1872 to become a geographer and anarchist carrying his extreme philosophies through Russia. He was eventually imprisoned in Russia and s oon escaped to Western Europe where he began a publication called, Le Revolte, until he was imprisoned again in France around 1882. They released him in 1885 after many protests from writers, scientists, and philosophers. He then spent about thirty years writing many books including, The Conquest of Bread, Mutual Aid, Memoirs of a Revolutionist, and Fields, Factories and workshops, during which he lived in the Hull House in Chicago and eventually moved back to Western Europe. Kropotkin's Utopian Ideals   Ã‚  Ã‚  Ã‚  Ã‚  Kropotkin had an articulate understanding of the role of law and authority within civilization.

Narratives in Conversation

Narratives in Conversation By Agatha Xaris Villa INTRODUCTION This essay focuses on the study of the narrative most prevalent in everyday conversations – the conversational narrative. First, it discusses a definition of the narrative from a structural level based on the structure of conversational narrative presented by William Labov (1972). Next, it enumerates some of the important functions which the narrative is able to achieve both on a personal level and also on the interpersonal. Lastly, it ventures to explore the notion of the narrative based on its context – language and society, culture.NARRATIVES: A STRUCTURAL PERSPECTIVE In the 1960s and 1970s, William Labov developed what is now commonly believed to be the general structure of a narrative. His research involved ‘a focus on spontaneous recounting of experience’ and the capturing of vernacular, unmonitored speech. He interviewed African American youths in South Harlem and asked them whether they h ad ever encountered a life-endangering experience. He found that the stories which ensued from these interviews ‘reduced the effects of observation to a minimum’ (Labov, 2001) and referred to them as oral narratives of personal experience.Through his study, Labov noted some very important structural characteristics of oral narratives. First, he observed that the events featured in narratives often appeared in the order in which they actually happened. According to his definition, the narrative was a way of retelling (i. e. narrating) the action sequence of an event that had already happened. Therefore, parts of conversation considered to be ‘narrative’ was limited to the discursive data contributing to the recounting of the turn of events.All other parts which were not directly related to the story served the purpose of backing up the story. He claimed that these oral narratives usually had a basic structure composed of any of the following six basic parts: (1) Abstract, (2) Orientation, (3) Complicating action, (4) Evaluation, (5) Resolution and (6) Coda. Using a transcript of ‘Sample Stories – Stories about mothers’ (CD-ROM 1, Band 6)(Appendix 1. 1), we may illustrate these elements as they occur in actual oral narratives. The data presented has two speakers: a female interviewer (A) and a male interviewee (B).The transcript also features two accounts: the first is with regards to (B)’s early memories of his mother who was training as an educational psychologist and the second of which occurred sometime during his adolescence. By definition, an abstract is a synopsis of what the story is about. Looking at the transcript of ‘Stories about mothers’, it is useful to note that the first story offered by (B) seems to lack an abstract. This, however, is understandable as his story was elicited by (A)’s question regarding childhood memories of his mother. Therefore, the interviewer provided th e abstract prior to the beginning of the narrative.In the second story, the abstract is located in line 21-22 wherein (B) cites when his mother was ‘most sympathetic’ to him – during his ‘adolescent rebellion stage’. Typically, the orientation appears first in the narration and begins by citing the basic details of the story: that is, the ‘who’, the ‘what’, ‘where’ and ‘what were they doing’ of the narrative. In our transcript we can detect the beginning of an orientation in lines 5-10 in which (B) recounts when his mother had begun studying educational psychology and some of the tests she carried out on him and his brother.The complicating action effectively answers the question – ‘then, what happened? ’ An example may be found in line 11 where (B) said recalls his mother’s reaction to a ‘slightly alarming’ result of an inkblot test. The complicating action i s the only element which Labov believed to be a pre-requisite to a narrative. On the other hand, evaluation is the only element which does not necessarily happen in sequential order in a story. It may occur in any part of the story, most noticeably at the story’s climax and answers the question – ‘so what? ’.It may come in the form of ‘external evaluation’ (narrator steps in to give an evaluation)(e. g. line 10: referring to the intelligence tests as ‘actually fine’) or ‘internal evaluation’ such as intensifiers (which emphasize on aspects of a story)(e. g. ‘†¦she took it very, very seriously’. ), paralinguistic features (e. g. the use of sound effects, facial expressions and gestures) and the taking on of other people’s voices (Bakhtin, 1981). Evaluation is important to the narrative as it is a way for narrators to emphasize important parts of the story by drawing the attention of his listene rs by adding more information.An obvious paralinguistic feature which we can deduce from the transcript was (B)’s use of tone and pause. At about line 11, he starts using a rather loud and fast-paced voice but the dynamic changes in line 13 before (B) voices out his mother saying ‘Oh I see†¦Ã¢â‚¬â„¢ followed by a pregnant pause for ‘dramatic effect’. It may be argued that tone and the pauses were used evaluatively and therefore is a very good example of how people are able to use language creatively even in everyday conversation. In a narrative, the resolution is what we refer to as the concluding action – what finally happened.For example, in conclusion to the memory of the slight scare regarding the inkblot test, we are told that (B)’s mother reassures him that he needn’t worry because she was ‘just learning’ (line 15-16). The final element, the Coda, tells us how the story is relevant to the storyteller or his audie nce in the present time. A potential coda may be found in line 18 where (B) jokes that he now thinks that the results of his mother’s tests were ‘right’. The Labovian categories regarding the narrative structure has been criticized for ‘constricting’ what can be considered a story but continues to have significant impact on narrative study even today.It persists to be a useful procedure in narrative analysis by providing a succinct set of categories for defining ‘stories’. Furthermore, while it emphasizes on the ‘flow’ relationship between ‘experience, cognition and representation’ – it spends a fair amount of time taking the language into consideration before attempting to make sense of it (Squire, 2008). NARRATIVES: A FUNCTIONAL PERSPECTIVE Rather than identifying narratives according to their structural characteristics, we may also define narratives according to the function they accomplish in relation to the storyteller and his or her audience.In the process of storytelling, the narrator is not only able to recount the happenings of past events but in addition, the resultant narrative is imbued with select aspects of the teller’s identity. Through the narrative, the storyteller tells his audience the ‘kind of person’ he sees himself as. (Toolan, 2006, p. 63). Narrative identity may be projected in the narrator’s use of evaluative language. Sometimes during the course of an oral narrative, the speaker might use different styles (style-shifting) or language varieties (i. . codeswitching) in order to ‘create voices’ for their characters and may serve to help in the transmission of identity and allegiance (Maybin, 1996). In ‘Stories about Mothers’, (B) portrayed himself as an active participant in his mother’s tests. In retrospect, he seems to be telling us that at present, he is rather fond of his childhood memories of his mother (perhaps alluding that he has a good relationship with his mother now) and that he has since grown out of his rebellious teenage stage (he’s ‘mature’ now).Narratives not only serve a personal function but may also serve an important interpersonal purpose. According to the work of Norrick on nuclear families (1997), participation in co-narration (which is common practice in families and others in close relationships) is a way for family members to demonstrate and therefore solidify their position within the family. He believes that family membership may be measured by the contribution that a member is able to provide to the act of shared narration. Through the shared arration of past or recurring events, individuals exhibit shared group identity and allegiance. Norrick also points out that shared narration may also function as a way to demonstrate shared values within families. While an outsider may not have the advantage of having shared experiences with other family members and so be unable to participate in the co-telling of past events, he or she may use his or her own experiences which are similar to those of the family in order, thereby adopting values inherent with the family.In this way, outsiders may gain acceptance as ‘insiders’ of the family. All this is in agreement with Bruner’s suggestion that ‘our sensitivity to narrative provides the major link between our own sense of self and our sense of others in the social world around us’ (1986). NARRATIVES: A CONTEXTUAL PERSPECTIVE In order to gain a full understanding of the narrative, one must take context into serious consideration because stories are constantly under the influence of the narrator’s representation of experience as well as of language, society and culture.While it is a narrator’s prerogative to portray the characters and events of his story in a manner of his choice, the details of the story and the way that it i s told is largely influenced by the storyteller’s personal notions of himself, those around him and events. Stories, whether they are in written or oral form are all representations of the narrator’s experience (Toolan, 2006, p. 68). External and internal evaluations are important tools used by the narrator to be able to represent their experience of people and events through the narrative.In addition, evaluation may also be ‘embedded’ into narratives when narrators directly quote a character (Toolan, 2006, p. 68). In ‘Stories about mothers’, [B] repeatedly gives voice to his mother by quoting some of the things she used to say (e. g. You’ll be fine! ). How experiences are represented all depends on the narrator’s personal constructs. Personal constructs are inner worlds and perceptions that determine the way that we ‘see’ people and events and are largely determined and affected by language, culture and society.The importance of taking the socio-cultural context of a narrative is important especially when we move to decoding the ‘meaning’ behind narratives. In 1975, Grice explained that everyday conversations were being guided by four maxims: the maxims of Quality, Quantity, Relation and Manner (Toolan, 2006, 72). These maxims (inferential norms or so called conversation implicatures) explain how individuals are able to ‘logically’ comprehend meaning in conversation but may be insufficient when trying to explain how stories or jokes are understood.Nair (2002) proposed that in the process of narrative inferencing (i. e. , the way that we figure out what a story means), cultural cooperation between the narrator and the audience is of utmost importance. The implications regarding the importance of impliculture in narrative inferencing is that we are reminded that (1) there are aspects of narratives which are culturally situated and must be interpreted in the context of t he same culture and (2) therefore, only individuals who share the same cultural identity may fully interpret cultural narratives.The relationship between the narrative and culture is further demonstrated by the fact that stories of folklore and native traditions have been passed on from generation to generation in the form of the narrative. In this way, narratives contribute to the preservation and transmission of cultural identity and belonging. CONCLUSION Stories are commonplace in everyday life. In fact, it has been said that conversational English is largely in the form of the narrative (Maybin, 1996) – in laidback conversations with friends and relatives to our more professional interactions with colleagues in the workplace.They can be identified through their structural characteristics, the personal and interpersonal functions they serve in everyday social life and are both the result and inferred from the socio-cultural context and yet, the oral narrative remains a nat ural part of human life from the cradle to the grave – from the silly bed time stories we are told in childhood, to the epitaphs told in ‘our memory’ at our lives end. REFERENCES Bakhtin, M. M. (1981). The Dialogic Imagination. Austin. State University of Texas Press. Bruner, J. 1986). Actual Minds, Possible Worlds. Cambridge, Mass. Harvard University Press. Grice, H. P. (1975). Logic and conversation. In Cole, P. and Morgan, J. (eds) Syntax and Semantics. 3: Speech Acts. New York: Academic Press. Labov, W. (1972). Language in the Inner City. Philadelphia, University of Pennsylvania Press. Labov, W. (2001). The Social Stratification of English in New York City. 2nd edition. Cambridge: Cambridge University Press. Maybin, J. (1996)(Ed). Chapter 1 ‘Everyday Talk’. In Maybin, J. and Mercer, N. eds) Using English from conversation to canon. Routledge/The Open University. pg. 21-27 Nair, R. B. (2002). Narrative Gravity. Chapter 5 ‘Rationality and rel evance’. Oxford, Oxford University Press. Norrick, N. R. (1997). Language in Society, 26(2). pg. 199-220. Squire, C. (2008). Reading Narratives. http://www. uel. ac. uk/cnr/documents/CNRWIPJune04Squire. doc (accessed: July 2008) Toolan, M. (2006). Chapter 2 ‘Telling Stories’. In Maybin, J. and Swann, J. (eds) The art of English: everyday creativity. The Open University. pg. 54-76

Communication in the Workplace

Communication is a vital process in organizations and companies in today’s world. It has been defined as an activity that entails transmitting information through interexchange of views or messages by behavior, signals, writing, visuals, and speech. The process of communication requires a sender, the message to be sent, and a receiver. However, it is mandatory for the receiver to be aware of the sender’s intention to communicate. This means that a sender can be able to communicate with a receiver across vast distances (Wilson 2010). Normally, the communication the process is complete after it is clear that the receiver understood the message as intended by the sender. Communicative commonality is integral to effective communication between communicating parties. Effective communication is not only needed inside an organization but also when dealing with external stakeholders. It enables organization to achieve competitive edge considering the fact that it through it that an organization remains responsive to consumer needs (Jones & George 2007). On the contrary, poor communication disrupts almost everything in an organization. There are a number of barriers to effective communication (Huczynski & Buchanan 2010). This paper intends to highlight the barriers and how three organizations (Professional Sports, Bernard Mathews, and NHS trust Hospital) have been able to handle the barriers to ensure effective communication. Barriers to Effective Communication Barriers to communication are factors that might hinder effective communication between parties in the workplace. According to Antony and MacVicar (2011), this includes language barriers, cultural barriers, organizational barriers, personal barriers, and interpersonal barriers. Other barriers to effective communication include information technology and power. Professional sports organizations in Greece, Bernard Mathews, and NHS trust hospital have had to deal with at least of the barriers. The three have employed different strategies to deal with them hence their continued success (Mullins 2005). NHS Trust Hospital Poor communication has hindered hospitals to serve customers in the desired manner. There are a number of factors that have contributed to the problem. According to Smith and Preston (1996), the nature of jobs executed by doctors and nurses has contributed to poor communication. Nurses and doctors jobs are in most cases stressful leading to their informal communication among them. It is also common to find practitioners being less polite when addressing one another. Lack of understanding of one another’s role and knowledge has also contributed to the poor communication in NHS hospital (Smith & Preston 1996). Gender differences have also been a barrier to effective communication with stereotypes being the main cause. Men practitioners seem to have less respect for female practitioners hence conflicts in communication. Research has shown that professionalism and status is also a major cause of poor communication in NHS hospital. More experienced nurses and doctors seemed to have fewer problems in building relationships and communicating effectively. This is as compared to less experienced doctors and nurses who experience a lot of problems communicating. Members of the same group in the hospital also find it easy to communicate. Smith and Preston (1996) argues that this ostensibly because of similar language, sense of belonging, and similar training. NHS has tried to deal with the barriers through the application of a number of strategies. For instance, it has tried to create good relationships among practitioners. This has been done to ensure they are able to communicate with one another with ease. It has also employed training and teaching communication programs to enhance to encourage good communication among practitioners. It is clear that nurses and doctors in the organization have found it hard to get along with one another as a result of different training (Smith & Preston 1996). It has also been suggested that the organization should implement good communication systems to aid practitioners in communication. The world has been experiencing technological advancements on a daily basis. The hospital needs to capitalize on this to be able to improve communications (Smith & Preston 1996). Bernard Mathews Farms Bernard Mathews Farms is also one of the organizations that have suffered as a result of poor or ineffective communication. Noise has been one of the major barriers to the organization’s effective communication. Specifically, the organization was affected by the noise created by the media. To be more precise, press articles published negative information about the Bernard Mathews that led to the public have a negative attitude towards it. On the other hand, the organization failed to communicate to its stakeholders or respond to the allegation in a timely to be able to set the record straight. In the essence, this left the public confused on the matter leading to the organization losing its credibility. This also led to the company losing a competitive edge on the market. Employees were also demotivated seeing their company’s name being tarnished in the media. As a result, it necessitated the need for the management to come up with strong strategies on how to enhance communication with its stakeholders (Bernard Matthews 2011). The company was committed to improving its communication not only with internal stakeholders but also external ones. Internal stakeholders include directors, managers, and employees. The company has been able to communicate effectively with its internal stakeholders through the production of multilingual weekly newsletter to all employees. This has been done to ensure employees are well aware of what is happening in the organization. The same information is made available on its intranet site. Employees can also log in to be able to access new information. Similarly, the company also provides conducts face to face meeting aimed at informing managers on the progress of the company as well as new initiatives (Bernard Matthews 2011). The company has also employed different strategies to be able to communicate with external stakeholders. This includes customers, regulatory bodies, suppliers, the community, and the government. Essentially, the company was committed to winning back the trust of its stakeholders to survive the market. One way through which this was achieved is advertising. The company has been able to use the television to advertise its products to ensure they stick in the minds of its customers. It has also made a follow to ascertain the impact of the advertisements. It is through this strategy that the company is able to explain to its customers the benefits of consuming its products. Ultimately, this also gives it the opportunity to address the negative publicity as it is able to inform stakeholders on what is really happening (Bernard Matthews 2011). Social media and the internet has also been used by the company to be able to reach out to its stakeholders. For example, the company has four websites that serve different audiences. This includes a corporate website, consumer sites, Foodservice site, and a campaigning site. It has been able to use the same to market its products as well as make its new initiatives known to stakeholders. The company has also used the media and public relations to communicate circuitously with its consumers (Bernard Matthews 2011). Professional Sport. Professional sport organizations have also faced many barriers that impede effective communication. Specifically, coaches have found it problematic to communicate effectively with their players during games. This can be attributed to them having limited time. Coaches find it hard to communicate with players as a result of the limited time they might have to transmit instructions. They have tried their best to handle the same. However, limited time remains a great obstacle (Athanasios 2005). Language has also created a barrier to effective communication in the company. Professional sports teams are normally composed of players from different countries. As such, coaches might find it problematic to communicate with them. Ability of perception and attitude also hinder effective communication. It is common knowledge that players might decode messages differently hence some may not be able to get the right information. The negative attitude among players has also created a great barrier to communication considering the fact this affects communication not only to their superiors but also other players (Athanasios 2005). There are also external factors that have hindered communication in professional sports in Canada. External factors are those that are not directly related to the players or their coach but still affect communication. For example, spectators, sports officials, and opponents also act as barriers to effective communications. This can be attributed to the noise they make during sports events (Athanasios 2005). Coaches try to ensure effective communication by asking their players to be calm and remain focused. They also try to minimize the negative influence created by outside factors. Coaches have also dealt with the problem of languages through naturalization of players. Equally, they have also ensured that their messages are short and clear to ensure every individual perceives or understands them in the desired manner. Team cohesion, fatigue, and team environment affect their attitude towards one another. Coaches have tried to deal with this through ensuring team members have enough rest and spend more time with one another (Athanasios 2005). Conclusion Communication is very essential for organizations. It is imperative for the management in different organizations to ensure effective communication for better performances. There are a number of barriers that hinder effective communication including personal barriers, language barriers, physical barriers, and gender barriers. Professional Sports, Bernard Mathews, and NHS trust Hospital have faced some of these barriers and have tried their level best to handle them to ensure their success. Communication in the Workplace Communication and its many assets are very important. In order to be successful in anything we need to have effective communication. Although effective communication is very important in today’s world we will have issues with ineffective communication, also known as barriers. To communicate you need to have a sender, receiver and a message. It is important to relay any message with accuracy, with errors we then begin to have barriers causing ineffective communication. Technology is another factor that can be helpful but needs to be used properly. In my organization we use autocratic, democratic, paternalistic and laissez-faire. We are all about rights as well as delegating things to the appropriate parties. In my opinion having a combination of all management styles is important and makes it easier when you need to adjust to the different situations. Every situation and work day (involving who you work with) can be different. You make need to be more of a laissez-faire or paternalistic manager when you work with someone who needs direction at work. In my work facility we share knowledge and anything we need, thoroughly through emails, verbally and our communication book; which in our communication book you can find a lot of different information with dates, times, descriptions, etc. The more through we are the more likely we have communicated effectively even though the receiver or receivers may not be there. To communicate effectively there are five main techniques that can help you to improve. First off there is brainstorming; when you brain storm you are just throwing ideas out there in order to get any ideas together. There are also workplace tours which can also be known as a form of training. By doing tours you can allow others to see how another spectrum does things and learn how to improve or find new ways of doing things. Stakeholder surveys and stakeholder meetings are ways of getting groups together to generate more ideas. Put simply there is the expression â€Å"two heads is better than one†. Lastly there is formal suggestion system which in turns means you are workings together to figure out what these ideas mean and if they will have any value to what you need currently. Even though we have effective communication you are still going to have ineffective communication. This can be a variety of things. The first one which can cause a vast variety of issues is our main demographics like; age, cultural background, race, gender and language. There is also noise barriers which can cause you to miss-understand or interpret your sender (person giving message) wrong. You could also be ignoring parts of the message you will be receiving and only hearing the parts you would like to hear. Communication through technology has many of these same factors. Technology can be both effective and ineffective with all of its aspects. First we have speed which with online communication and cell phones you receive the date almost instantly. Accessibility in today’s world with the internet and our vast variety of resources we can find just about anything we would like. In health care accessibility can become an issue if information is accessed by an unauthorized individual which is a violation of HIPPA. When a breach becomes known you are required by law to notify the correct officials and take the necessary steps to correct the problem. Efficiency has a lot to do with speed. You can send something as simple as an email or text to get your message to the receiver. Written communication means there is a â€Å"hard copy† of the given information you can access. As for the news it can be accessed online or via the T. V. giving you more information. In health care we need to be able to keep up with the change and communication is vital. One simple mistake can make a world of difference especially in a hospital setting. You want to take the appropriate steps to improving and ways to alter or avoid having issues with ineffective communication. As you can see communication and management are vital in today’s success. You want to communicate effectively and work on improving and getting rid of any ineffective communication issues you may have. Make sure you are using the appropriate management style for the given situations and communicate your message thoroughly to your receiver. ReferencesMcManus, K. (1998). A project management system for innovation. Journal for Quality and participation, 21(5), 60. Management Study Guide. Roles of Communication barriers in ineffective communication. Retrieved from: www.managementstudyguide.com/role-of-communication-barriers-in-ineffective-communication.htm Nelson, L. (2012). Ehow Learning. How Technology Impact Communication in the Workplace Communication and its many assets are very important. In order to be successful in anything we need to have effective communication. Although effective communication is very important in today’s world we will have issues with ineffective communication, also known as barriers. To communicate you need to have a sender, receiver and a message. It is important to relay any message with accuracy, with errors we then begin to have barriers causing ineffective communication. Technology is another factor that can be helpful but needs to be used properly. In my organization we use autocratic, democratic, paternalistic and laissez-faire. We are all about rights as well as delegating things to the appropriate parties. In my opinion having a combination of all management styles is important and makes it easier when you need to adjust to the different situations. Every situation and work day (involving who you work with) can be different. You make need to be more of a laissez-faire or paternalistic manager when you work with someone who needs direction at work. In my work facility we share knowledge and anything we need, thoroughly through emails, verbally and our communication book; which in our communication book you can find a lot of different information with dates, times, descriptions, etc. The more through we are the more likely we have communicated effectively even though the receiver or receivers may not be there. To communicate effectively there are five main techniques that can help you to improve. First off there is brainstorming; when you brain storm you are just throwing ideas out there in order to get any ideas together. There are also workplace tours which can also be known as a form of training. By doing tours you can allow others to see how another spectrum does things and learn how to improve or find new ways of doing things. Stakeholder surveys and stakeholder meetings are ways of getting groups together to generate more ideas. Put simply there is the expression â€Å"two heads is better than one†. Lastly there is formal suggestion system which in turns means you are workings together to figure out what these ideas mean and if they will have any value to what you need currently. Even though we have effective communication you are still going to have ineffective communication. This can be a variety of things. The first one which can cause a vast variety of issues is our main demographics like; age, cultural background, race, gender and language. There is also noise barriers which can cause you to miss-understand or interpret your sender (person giving message) wrong. You could also be ignoring parts of the message you will be receiving and only hearing the parts you would like to hear. Communication through technology has many of these same factors. Technology can be both effective and ineffective with all of its aspects. First we have speed which with online communication and cell phones you receive the date almost instantly. Accessibility in today’s world with the internet and our vast variety of resources we can find just about anything we would like. In health care accessibility can become an issue if information is accessed by an unauthorized individual which is a violation of HIPPA. When a breach becomes known you are required by law to notify the correct officials and take the necessary steps to correct the problem. Efficiency has a lot to do with speed. You can send something as simple as an email or text to get your message to the receiver. Written communication means there is a â€Å"hard copy† of the given information you can access. As for the news it can be accessed online or via the T. V. giving you more information. In health care we need to be able to keep up with the change and communication is vital. One simple mistake can make a world of difference especially in a hospital setting. You want to take the appropriate steps to improving and ways to alter or avoid having issues with ineffective communication. As you can see communication and management are vital in today’s success. You want to communicate effectively and work on improving and getting rid of any ineffective communication issues you may have. Make sure you are using the appropriate management style for the given situations and communicate your message thoroughly to your receiver. ReferencesMcManus, K. (1998). A project management system for innovation. Journal for Quality and participation, 21(5), 60. Management Study Guide. Roles of Communication barriers in ineffective communication. Retrieved from: www.managementstudyguide.com/role-of-communication-barriers-in-ineffective-communication.htm Nelson, L. (2012). Ehow Learning. How Technology Impact

In his brief but complex story Araby, James Joyce concentrates

In his brief but complex story Araby, James Joyce concentrates In his brief but complex story "Araby," James Joyce concentrates on character to reveal the ironies within self-deception. To some, "Araby" is a story of initiation, of a boy's pursuit for the ideal. The pursuit ends in failure but results in an inner awareness and a first step into manhood. The story also consists of a grown man's remembered experience, a man who looks back to a particular moment of his life where he was blinded by illusions, as he tells the story from an adult perspective. Though reality can sometimes be mistaken by illusion set forth by our own minds, as individuals, we should liberate our souls of the vanity that we foster. In this short story we are presented the life of a boy who seems to have mistaken his "puppy love" towards a girl, for something he soon realizes he was wrong about.Bazaar Nagadeepa

Literary Critique Of The Great Gatsby Essays - The Great Gatsby

Literary Critique Of The Great Gatsby Essays - The Great Gatsby Literary Critique of the Great Gatsby The wealthy lifestyles of the Buchanans and Miss Jordan have morally corrupted their lives. Money has created boredom for them. Their ways of perceiving life and their altitudes towards other is vain. But each of them shows off their vanity in different ways. Tom Buchanan, for example, believes that white civilization is going to pieces and will be utterly submerged by the other races. The Rise of the Coloured Empires has reinforced his perception that his race is more civilized. This book has made Tom believe that it is all scientific and true. He does not realize that he is a racist. He thinks that just because the white race has more wealth, that they should be in control of society. Miss Baker shows off her vanity in her actions. In the vehicle with Nick, Jordan insisted she receive special privileges because of her wealth and celebrity status. Her comment, "They'll keep out of my way," implies that other drivers will keep out of her way. She has a spoiled altitude towards because she thinks she owns the road. She is also hypocritical because she hates careless people even though she is a careless driver herself. Daisy Buchanan expresses her vanity in the words she says. For example, she once said, "I've been everywhere and seen everything and love everything," implying that she has been around the globe and seen everything there is to offer. She thinks that she can solve the problems of the world because she has gone to a few more places than other people have and that she knows more than other people do. Her wealth has given her the opportunity to visit extraordinary places, but it has also given her boredom. She has taken her money for granted and now she has too much free time. Money has given the Buchanans and Miss Baker everything they had ever wanted. It has enriched their lives and their lifestyles. But it has also made their altitude towards others vain. Their wealth has revealed their vanity for the rest of the world to see. March 12, 1998 English III Honors

Analysis Of Reagans National Association Of Evangelicals Speech Politics Essay

Analysis Of Reagans National Association Of Evangelicals Speech Politics Essay In President Reagans remarks at the Annual Convention of the National Association of Evangelicals, he uses the association with the Convention, appeals to a common ethical background and relevant historical examples to persuade the Convention to be involved in politics and to persuade the American public that the conflict against the communism is a matter of good versus evil in an attempt to solicit more support in the increase in hostilities against the Soviet Union and the push against secularism dominating moral decisions in America. Just a few years into his first term, President Reagan was not a man to shrink from challenge or controversy. Well entrenched in his belief that man was good and that good would eventually defeat evil, he used this speech to hammer home the ideas that he held into his audience, and also give warning to his enemies. Perhaps the most important rhetorical strategy of President Reagan’s speech was its setting. In choosing to deliver this speech be fore the Annual Convention of the National Association of Evangelicals, the President was able to affect many details that added credibility and weight to his speech in one fell swoop. Already known for his strong conviction in God, the fact that he would speak before this group was not shocking, nor was it shocking that he would take a stance against some more liberal policies being pushed in political circles at the time. It was this sense of comfort and security that worked on President Reagans behalf twofold. By allowing both opponents and allies alike to believe that this was simply any other speech, President Reagan is able to free himself from concerns about how the speech will be received and helps set up for the bait and switch later on. Once the tone, general Republican rhetoric, and style of the speech was established, it had become apparent that President Reagan was planning to use the speech as a political pulpit to combat certain liberal agendas that he was not in favo r of, such as abortion without parental notification or the starving of disabled infants. Both of these examples carried with them extreme moral weight with the crowd and President Reagan made sure to place himself on the side of the audience, that is the belief that all life needs ‘its right to life, liberty, and the pursuit of happiness . . . protected.’ By using this assumption of his goal along with the audience mirroring his ethical code, President Reagan set up a bait-and-switch, in that his solidified brotherhood with the audience used this agreement of goals and morals to make a more significant statement. This more significant statement flows from the same lines of reason and logic that was previously identified and accepted, but is a statement that the audience would generally be uncomfortable making. By putting the reasoning first, President Reagan checkmates the audience into agreement, thus a bait and switch. The bait-and-switch itself was rather simple. In the initial portion of the speech, President Reagan appealed to the ethical nature of the audience by giving examples of current events and using the audience’s common ethical background to create common ground with that audience. He also seeks to calm the audience by informing them that they are not the minority as the media of the time made them feel. ’95 percent of those surveyed expressed a belief in God,’ President Reagan assured, ‘and a huge majority believed the Ten Commandments had real meaning in their lives.’ This information was perfectly aimed at his audience of Christian Evangelicals. He went on to say that most studies found most Americans disapproved of adultery, teenage sex, pornography, abortion, and hard drugs. By using these facts, President Reagan was able to convey a measure of strength and confidence to the audience, and an important strategy of this speech emerges. By allowing the audience to feelcomfortable in accepting Pres ident Reagan’s assertions, and once the audience was made to feel emboldened and powerful by acts of support through the country,President Reagan could make assertions based off of this camaraderie with the audience. Having bolstered his credibility and logical base, P. Reagan then applied all of this to his final point, the labeling of the Soviet Union as the ‘Evil Empire’ that must be fought.

Why Ask Why the Pyramids Were Built By Marcel Graeffe Essay

Why Ask Why the Pyramids Were Built By Marcel Graeffe - Essay Example However, this seems to be untrue because of three possible claims: the Egyptians’ superior knowledge of geometry (qtd. in Lemesurier), everything could simply be coincidences (qtd. in De Jager), or Piazzi Smyth was biased in correlating British measurements with those of the pyramid (qtd. in Mendelssohn). Another theory surrounding the pyramids is that â€Å"pyramids are sources of tremendous energy† (Graeffe). Antoine Bovies theorized this when he thought garbage in the pyramid did not smell like usual garbage. Karel Drbal also added that dull razors sharpen when placed in the pyramid. Nevertheless, results were contradictory when the same situations were repeated in experiments (qtd. in Stiebing). Another famous theory about the origin of the pyramids is that, according to Erich von Daniken, â€Å"since dump trucks did not exist in Egyptian times, aliens must have aided in their construction† (Graeffe). However, Mark Lehner concluded that â€Å"with common sen se and practice, the building of the pyramid with low technology was even easy† (qtd. in Hadingham). . ... This implies that Egyptians should carry out religious procedures everyday â€Å"with perfection† for the eternal nature of life and the cosmos seems to depend on this discipline (Graeffe). Secondly, the building of the pyramids came with the invention of technology necessary for their construction. This marks an era of the building of huge edifices to act as funerary complexes, replicas of the royal palace, and places for religious rituals and festivals. Full cooperation among the farmers behind the construction was also expected since the building fostered a sense of pride and community among the workers as well as for the fulfillment of religious duty (qtd. in Mendelssohn). Lastly, the pyramids were built perhaps simply because â€Å"the form is spectacular [and that it] contrasts beautifully with the intense horizontality of the Ghiza† (Graeffe). This is the author’s point of view as an architect. Summary: â€Å"Treasures from the Royal Tombs of Ur† by Richard L. Zettler British archaeologist Leonard Woolley discovered something interesting the late 1920s: 1,850 intact burials in Ur in Mesopotamia, or present day Basrah in Southern Iraq (â€Å"The Royal Tombs†). The excavated burial ground had an area of 70 by 55 meters. Each tomb measured around 10 by 5 meters. Woolley determined that 660 of the burials belonged to the Early Dynastic Royal Cemetery. The earlier burials were â€Å"not uncommonly cut and undisturbed† while later burials were â€Å"commonly overlaid† (Zettler). Materials used in the construction of the tombs. The sides were made from earth hidden by reed matting. The floor was also covered by reed matting. A door,

Nursing experiential learning paper Essay Example | Topics and Well Written Essays - 750 words

Nursing experiential learning paper - Essay Example m a visit to the grammar school point to the effect that basic knowledge about communities is of paramount importance to community health agencies with regards to the provision of care which increases autonomy to the individuals, families and communities as well. In this particular case, gaining knowledge about the religious and cultural beliefs of a certain group of people would greatly help especially in demystifying the myth that traditional rites and prayers are effective remedies to illnesses than conventional health care. It would give the local people a sense of independence and self sufficiency in primary health care issues. For instance, immunization against killer diseases in infancy such as tetanus or diphtheria is the most effective remedy in the prevention of such diseases. This knowledge would enlighten the families especially on the essence of primary health care. On the other hand, this visit was also enlightening in that gathering information about communities made up of a diverse population would enable effective communication between client populations and other health care providers in the management of healthcare. This would also enable practises in established roles to provide cost effective, quality heath care in both structured and unstructured settings. This would be based on the notion that prevention is better than cure since it would be cost effective to prevent a disease at grassroots level before its outbreak. This visit was also effective in building a sense of personal and professional development as part of the life-long learning process in the nursing fraternity. Getting first hand information about aggregates and communities enables a health practitioner to be objective especially when dealing with a diverse population with diversified needs as well. The main objective would be the provision of quality health care regardless of creed or belief system. Another visit to the town health department also found that the population

Article about leadership and cross culture management

About leadership and cross culture management - Article Example Global managers develop flexible ways of view about the world and guide to develop overseas behaviour and national boundaries. They developed several qualities of leadership to cope up with the changing working environment of foreign countries (Regent University, 2011). Honda, the largest Japanese based manufacturers of two wheelers has been a successful name in the global automobile industry. Due to their leadership ability they are so successful across the globe. The subsidiary of Honda Motor in India is named Honda Motorcycles and Scooters India Ltd (HMSI). It came to India in 1999. They believe in teamwork and excellent leadership aspects are the reasons of their success. Though they are globally successful for their products and services but the management of HMSI are not at all concerned regarding the workers and other employees of the organisation. They are found to be ill treating and misbehaving with the workers. They are continuously harassing and embarrassing many of the w orking personnel in the organisation. Towards the female employees their behaviour is not healthy. A few female employees left their jobs due to intolerable behaviour from the Vice President of the company. HMSI managers are using negative leadership qualities just to embarrass the employees instead motivating and influencing them in their work (Labour File, n.d.). The higher managerial personnel of HMSI should develop the qualitative behaviour and good etiquette while treating both male and female workers. This will help them to be a leader in the global environment. The all kinds of interpersonal, informational and decisional roles can be developed by the managers of HMSI to motivate and influence the employees and workers of the organisation. As a leader they can create good working relationship with the people because human resources are the assets of the organisation. The leadership qualities should be utilised for superior purpose of the employees rather to destroy it for the sake of misguiding the employees. As the culture of India and Japan vary considerably, the managers must develop and understand the different aspects that may be the cause of rising conflicts in the organisation. They can utilise different leadership techniques to guide the workers and find out the reason for their grievances. The success of the organisation depends on the efficient leaders present in the organisation. The organisations are hiring staffs with leadership qualities and facilitate several techniques that can build leaders or can generate leadership qualities among the managers within the organisation. This is true that most of the leaders are born with certain leadership qualities but that can also be developed in an individual’s behaviour in due course of time. Without leadership qualities an organisation cannot run smoothly. It can be said that successful leaders might be good managers and vice-e-versa (Lussier & Achua, 2009). Cross Culture Management Cross cu ltural management means interaction of different people from diverse nation relating to various issues of international business and to manage them effectively. The success of the international business depends on how smoothly the interaction of employees goes on while dealing business issues from diverse cultural backgrounds and nations. There are several differences in the working culture of

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The case method of stratigic analysis David and Goliath - Essay Example -There are a number of possible solutions to the problem. One solution is to have each side choose its strongest member. For the Philistine this would be Goliath. For the Israelites this would be David. Both individuals would then fight to the death. The winner would determine the resolution for the entirety of their population. While this would provide a resolution and avoid significant death, one recognizes that it is largely an arbitrary means of deciding on the solution; for this reason not all participants may be happy with the final solution. -Another potential option would be to have both organizations engage in diplomacy. While a regular component of international relations in the contemporary environment, during the time of this conflict such actions occurred only in limited form. This then constitutes a major potential option a means of solving this conflict. -Still, another potential option would be to allow both armies to engage in warfare. While this is the most extreme solution it is an option that continues to be implemented through the contemporary world environment. This solution would be effective in providing a strong and resolute answer to the issue, as the stronger party would have the final say in the matter. Still, the human death toll would be significant. One considers that diplomacy functions as the best option as it determines an amenable solution without bloodshed and death. This approach functions within the Ansoff management techniques. One considers that turbulence is a prominent area of concern within the Ansoff approach, and this situation demonstrates a great degree of unpredictability. Ansoff recognizes that managers must meet these challenges with an appropriate aggressiveness of strategy. In this sense, the diplomatic approach recognizes that because of the turbulent nature of the situation, a strong and resolute solution needs to be reached. The diplomatic action then will

Business Analytic Essay Example | Topics and Well Written Essays - 2500 words

Business Analytic - Essay Example These necessary requirements are as follows: a) Specific – the target must be specific including the number of customers that the organization has to collect annually or the forecasted revenue of a firm, the reduction in delivery time and so on. This target may be attained by carefully selecting relevant information from big data (Barton & Court, 2012). b) Measurable – the target must have the quality of measurement for it to be relevant. The figures must be tangible as it may be difficult to allocate costs and revenues to systems that need enhancement and accordingly measurable targets have to be established. One instance is if the firm is not sure about the number of customers it has, then it has to look for another particular target. c) Agreed – the targets have to be accepted by the organization. In other words, there is essential need for claiming ownership prior to strategy implementation. Without ownership, a strategy may be completely ignored or even coun teracted. Also when the targets are accepted by a firm, some individual are entrusted with the accountability of meeting the targets. d) Realistic – it is very essential that the firm sets realistic and attainable targets. In most firms, targets may be formulated without trying to determine whether they are achievable or not. This may be as an outcome of the corporate culture in the firm, no possible outcomes for meeting specific targets within given deadlines or the possibility for individuals to extend deadline by buying time. e) Time bound – it is extremely necessary for firms to set attainable targets within a specific period of time and it is imperative for the organization to emphasize on meeting deadlines. Also it is very important for firms to understand at an early stage the targets which may not be achievable and accordingly make modifications. Putting the initial letters of the first five words helps one to get the acronym SMART. There are certain reasons fo r the goals to be SMART. This is especially true in the context of business analytics so that they may be accurately defined and operational. Many times, it becomes difficult to implement technical processes in case of ambiguous information and this further complicates calculation and collection of data thereby leading to failure of meeting with the proposed goals. It is important to develop measurable goals as they need to be technically quantified. At the same time, these goals must be attained in a given amount of time for the data system to deliver messages to end users especially when significant values are exceeded. Broadly speaking, the above five needs help to ensure clear understanding of business initiatives. Ambiguous objectives may have diverse interpretations leading to diverse authentic versions. For facilitating efficient reporting, goals need to meet specific deadlines (Laurson & Thorlund, 2010). 2. What are the key competencies required by analysts in the business i ntelligence model? Depending on the organization, the functions of a business analyst may slightly differ, however the core roles of a business analyst remains the same provided the firm wants to smoothly operate the business analytics function. A business analyst should have the required business competencies. The analyst should have thorough understanding of the supporting business process and the manner in which information may be delivered to add to value on a strategic level. Hence the analyst should

Taxation Essay Example | Topics and Well Written Essays - 1750 words - 2

Taxation - Essay Example s taxation is replete with various complexities and disparities, while saving is discouraged in many ways, wherein simple interest-bearing accounts are meted out the harshest treatment, while the same time other types of savings are granted large-scale benefits for tax savings (Mirrlees, Adam, Besley, et al., 2012). This disparity and intricacy in tax treatment have led to the emergence of an industry that thrives on simply advising people on the nature of their savings allocation that is not based on the best form of underlying investments, but is more dependent on the form of tax treatment. In this context, the essay provides a brief review of the Mirrlees Review’s recommendation to provide a tax system with a neutral treatment of life-cycle savings for the vast majority of taxpayers. The Mirrlees Review aimed at addressing the challenge of designing a tax system that would enable the UK government to raise revenues necessary for achieving its distributional and spending objectives, while lowering its administrative and economic inefï ¬ ciencies and avoiding disparity in tax treatment across citizens and different types of economic activities. It main principle behind all its proposals was the framing of a progressive, neutral tax system, wherein the three words ‘progressive,’ ‘neutral,’ and ‘system’ form to be the important keywords that are suggestive of the main findings of the Review. Therefore, it can be suggested that first, policy makers must aim at designing a tax system that functions effectively as a ‘system.’ The way in which different taxes can be assembled together is important, as is a clarity regarding the role played by each tax within the system. Second, distribution plays a major role within the system of tax and beneï ¬ ts, similarly the trade-off between efficiency and redistribution is at the core of tax policy related debates. The redistribution ambit is ascertained by society’s choices and the system effect is based on

Business Analytic Essay Example | Topics and Well Written Essays - 2500 words

Business Analytic - Essay Example These necessary requirements are as follows: a) Specific – the target must be specific including the number of customers that the organization has to collect annually or the forecasted revenue of a firm, the reduction in delivery time and so on. This target may be attained by carefully selecting relevant information from big data (Barton & Court, 2012). b) Measurable – the target must have the quality of measurement for it to be relevant. The figures must be tangible as it may be difficult to allocate costs and revenues to systems that need enhancement and accordingly measurable targets have to be established. One instance is if the firm is not sure about the number of customers it has, then it has to look for another particular target. c) Agreed – the targets have to be accepted by the organization. In other words, there is essential need for claiming ownership prior to strategy implementation. Without ownership, a strategy may be completely ignored or even coun teracted. Also when the targets are accepted by a firm, some individual are entrusted with the accountability of meeting the targets. d) Realistic – it is very essential that the firm sets realistic and attainable targets. In most firms, targets may be formulated without trying to determine whether they are achievable or not. This may be as an outcome of the corporate culture in the firm, no possible outcomes for meeting specific targets within given deadlines or the possibility for individuals to extend deadline by buying time. e) Time bound – it is extremely necessary for firms to set attainable targets within a specific period of time and it is imperative for the organization to emphasize on meeting deadlines. Also it is very important for firms to understand at an early stage the targets which may not be achievable and accordingly make modifications. Putting the initial letters of the first five words helps one to get the acronym SMART. There are certain reasons fo r the goals to be SMART. This is especially true in the context of business analytics so that they may be accurately defined and operational. Many times, it becomes difficult to implement technical processes in case of ambiguous information and this further complicates calculation and collection of data thereby leading to failure of meeting with the proposed goals. It is important to develop measurable goals as they need to be technically quantified. At the same time, these goals must be attained in a given amount of time for the data system to deliver messages to end users especially when significant values are exceeded. Broadly speaking, the above five needs help to ensure clear understanding of business initiatives. Ambiguous objectives may have diverse interpretations leading to diverse authentic versions. For facilitating efficient reporting, goals need to meet specific deadlines (Laurson & Thorlund, 2010). 2. What are the key competencies required by analysts in the business i ntelligence model? Depending on the organization, the functions of a business analyst may slightly differ, however the core roles of a business analyst remains the same provided the firm wants to smoothly operate the business analytics function. A business analyst should have the required business competencies. The analyst should have thorough understanding of the supporting business process and the manner in which information may be delivered to add to value on a strategic level. Hence the analyst should

Process Paper Essay Example for Free

Process Paper Essay One of the most important skills that we must learn in life is to change a flat tire.   When riding a bike, it is also important to carry all the tools at all times.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   When removing the wheel from the bike, use a bike wrench to loosen the nuts or the quick release mechanism.   Loosen the brakes to get the front wheel off.   For the rear wheel, the wheel must be clear of the chain.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Remove the tire from the rim by wedging the tire lever underneath the tire and pry the lever upward to lift the tire away from the rim.    Keep the lever in place and slide another lever underneath the tire and work your way around the rim until one edge of the tire comes free of the rim.   Locate the metal valve that is used to inflate the tube. Push the valve stem up until it no longer protrudes through the rim.   Hold the valve stem and the tube and pull it out of the tire.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Insert the valve stem of the new tube into the hole of the rim.   Insert the edge of the tire onto the rim.   Use your fingers to slide the tube between the rim and the tire as you work around the rim.   Use the tire levers to put the last part of the tire onto the rim.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Once the entire edge of the tire is inside the rim, use the pump to inflate the tire to the recommended pressure. Put the wheel back on the bicycle by reattaching the nuts or quick release mechanism.   Reset the brakes and replace the chain.   Check if the wheel is properly aligned by spinning the wheel hard and allowing it to turn freely.   Lastly, when the wheel spins cleanly, give it a test ride. Reference: Fiedler, D. (2007).   How to Change a Flat Tire.   Retrieved January 18, 2008 from   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   http://bicycling.about.com/od/bikemaintenance/ss/flat_fix.htm

How To Revive Ijtihad And Reopen Closed Doors Religion Essay

How To Revive Ijtihad And Reopen Closed Doors Religion Essay This third chapter is to seek what caused stagnation in Ijtihad, than find answers for how to possibly revive and initiate a Revolutionary Contemporary Ijtihad? It looks also at its common misconceptions and finally cites the newly existing subjects; which need an urgent attention from current mujtahids. What Caused Stagnation In Ijtihad? Current Ijtihad is severely suffering crisis of thought and lack of prospective. Ijtihad à ¢Ã¢â€š ¬Ã‚ ¦began to be viewed as limited to legal matters, rather than as methodology for dealing with all aspects of life. (Al-Alwani, 2005, p.65). And even the broad judicial matters that relate to methodology of all aspects of life become narrowed and confined into few legal matters. This limitation made Ijtihad to become more duplicate and unable to prompt solutions, or meet the current challenges. The causes of stagnation are actually at multiple levels; political, social, moral, but the most important for this project is that related to intellect of mujtahids and Ijtihad itself. The methods of reading and interpreting the Islamic heritage itself also suffered from serious lapsesà ¢Ã¢â€š ¬Ã‚ ¦reflected in doctrinal splits, political and intellectual muddles. (Tamimi Esposito, 2002, p. 153). There are serious debates and criticism that the Contemporary Ijtihad school has been initiated to oppose the orthodox schools which strictly adheres to Al-Shafi orthodox formulation of the principles of shariah Law, and criticise the Abbasids political coercion of what existed of Ijtihad outside the sphere of the four officially adopted Sunni schools of thought. These debates and criticism reveal the unbridgeable chasm between the adherents of classical schools and some modernist tendencies to seek  more flexible and liberal approach to Ijtihad. People seeking knowledge were thus caught between following alien contemporary thought or sticking to old traditional ways of thinking (Al-Alwani, 2005, p. 1). The core of dispute appears to be about the role and function of Prophetic Sunnah/ Hadith, in the equation of Ijtihad; bedsides to the revering grade of secondary sources such as; consensus, analogy, and Shafi principles! A healthy process of Ijtihad should seek continually for the best way to improve its ways and contemplate on what cause stagnation; rejection of each-others, chronic sectarianism, political oppression, social injustices, economic slowdown and nesting fanaticism. Regrettably  these negativities are even aggravating and running out of control; the Muslim nation lives in turbulence; Palestinian lands are still occupied, imperialist west and sectarian wars in Iraq, Afghanistan, and Somali, Sudanà ¢Ã¢â€š ¬Ã‚ ¦ Muslims are turning against each others, dictatorships flourishing The tricky problem is what caused stagnation in the first place? Imam Shafi as the other early Muslim jurists set the foundation of Muslim classical jurisprudence principles; in order to wipe out the prevailing confusion and bring unity to the Muslims. In theory, Shafii distinguished simply between the argument taken from traditions and the results of systematic thoughtShafii created the usul alfiqh. (Semerdjian, 2008, p.16) He introduced the grade of precedence for the compiled testimonial Based-Hadith of the Prophet as well as the secondary conjectural sources of consensus, analogy, and logical jurisprudential principles, then empowered them to become as revered as the Quranic teachings. He might have a noble intention seeking Muslim unity, but his method is for sure erroneous; as his formulation of principles surely proved not always to be bright. He must have caused a significant problem for every generation, as creativity has stayed confined for over a millennium! The fear of traditionalist that theological debates may create havoc and uncertainty is groundless; as there is already a great deal of havoc and uncertainty because of the accumulated Ijtihad methods and absolute policies. The traditionalist school has to defend its position in free open theological debates, on the base of Quranic teachings that human are able to rationalise for themselves; as it is baseless to claim that such debated matters have already been argued and resolved along before. To advance positively the civilization; every generation need to revise and sift its heritage by retaining the good facets and discarding the bad ones. Within the shariah spheres; the theological debates have to be liberated again from Shafis traditional-blockade. There is prevailing concurrence asserts that the Muslim-thought continued to thrive luminously for three centuries after the Prophets death, introducing such top-calibre historian such as al-Tabari, mathematician such as Al-Khawarizmi, astronomer such as al-Battani, physicist such as Al-Biruni, and many others.  (Said Khan, 1996, p.44). The orthodox school with its anti-evolutionary and absolutist attitude is still the major obstacle for the modern school to re-conquest the Ijtihads territories that was owned once, in the early centuries! This liberal modernist relativist attitude does not wide-open the doors for revolutionary Ijtihad; it is just an add-on tension to the conflict where orthodox Muslims have sporadically labelled them as non-believers and issued death-religious-edicts against them! It will be better to have comprehensive outlook  where absolutism and relativism coexist and cooperate rather as a pair.   One of the key problems challenging the Muslim nation now is frequently swamped in nostalgia for long-ago glories and confined into the past customary approaches of Ijtihad. The hard-hitting equation that the past Muslim scholars paved the way for Western notions of reason which tended to be sophisticatedly categorised for example Western critique of reason is outstandingly segmented into various types of reasoning: critical reason, functional reason, instrumental reason, imperialist reason, abstract reasonà ¢Ã¢â€š ¬Ã‚ ¦ While the Muslim scholars of Ijtihad are still oblivious which definition should be given to reason whether analogical or consensualà ¢Ã¢â€š ¬Ã‚ ¦Instead of seriously looking how to revive their Ijtihad and enriching it with the new scientific achievements! 02. How to Revive Ijtihad? The classical mujtahids in naÃÆ' ¯ve attempt to establish a uniting universal rules to solve the legislative problems of their time; they ended in abating the Ummah intellectual powers. A proper Ijtihad would not be initiated unless the call to Ijtihad becomes widespread intellectual (Al-Alwani, 1993a, p.234); emancipated from the existing traditional schools of thought while its religious institutions independent from the manoeuvring of political regimes.   What the Muslim Ummah should bear in mind; without the mean of Ijtihad; it will never rise to the Muslims inspiration, solve their problems, and earn a respectful place in the current world! Regarding the question of who is eligible to practice Ijtihad, Allah endowed every human with the right to reason for himself; it would be absurd to claim that access to reasoning in Muslim Ummah is the exclusive right of a few qualified? Ijtihad is not only open to the ones who displays moral excellence of piety and equity, further attained a high status in Arabic linguistics and branches of jurisprudence; deep understanding of the fundamentals of the original sources and Islamic historyà ¢Ã¢â€š ¬Ã‚ ¦In fact, every Muslim has the full right to engage in creative and scientific reasoning, as he should not allow Ijtihad to be hijacked by legal scope, a political authority or handful of male jurists, whose Ijtihad achievement is private and suspending female and collective contributions?   Ijtihad should now confront, in Muslim societies, the reality of current circumstances and variations; which urge a serious study of the Muslim societal needs and aspirations for social justice, freedom of expression, economic prosperity,  and moral governmentà ¢Ã¢â€š ¬Ã‚ ¦ Hence, the required Ijtihad should be revolutionary and make the present-world patent in the light of Islam not rather Islam interpreted in the shade of the present-world as it is reflected indirectly in the tendencies and forms of liberal contemporary Ijtihad. 03. Revolutionary Contemporary Ijtihad: To escape this long lasting vicious circle, the Muslims should think outside the models of past Ijtihad! By going back to the simple basic Quranic precepts such as Let there arise out of you a group of people inviting to all that is good, enjoining the good (Al-Marà »f) and forbidding the wrong (Al-Munkar). And it is they who are the successful. (Quran, 3:104) You (Muslims), the best nation ever raised up to mankind commanding the right, warding off the mischief and believing in Allah. (Quran, 3:110) yet, so simple, but religious theologians mystified them by their inconsistent and idiotic offers such as Muslim would get blessing from Quranic recitals even if he might not grasp a word of what he recites; simultaneously, Muslims should not attempt to comprehend the Quran as it is beyond their comprehensions; in actual fact distancing the Muslims from the essence of Islamic message-the actual Quran itself. How it comes that the Sunni traditionalists have claimed for more revered secondary sources because the Quran for them contains finite rulings; whereas Allah himself certified in his Book that is complete: All the creatures on earth and all the birds that fly with wings are communities like you. We did not leave anything out of this scripture, to their Lord; all these creatures will be summoned.(Quran, 6:38). The Quran offers great comprehensive teachings and a right life-guidance to all mankind; as its moral aspects are potently reflected in the successful model of all Allahs Prophets and His last Prophet Muhammad (peace be upon all of them). Onceas a source of Muslim creativity the proper theological debates and proper Quranic teachings are liberated, then Ijtihad as rationale and method will automatically rehabilitate and the creative intellectual activity will mechanically flow. On the basis of the universal dogma taught in the Quran; the contemporary Ijtihad should take two principal forms: the practical and the theoretical, In spite of the preservation about philosophy because of 12th century Ghazzalis eminent philosophy-refutation. Muslim societies should allow and encourage the Critical philosophical thinking for inquisitive thought according to the Quranic teachings. While the practical form of Ijtihad should not be just confined in rituals and the dichotomy of what is permissible and not permissible; it has rather to be bravely involved in all levels of legislations at the fields of politics, economics, and social life. Similarly the academic credentials should not be equalised to stern thought or an apprehension for society. Figure.05 summarises what contemporary Ijtihad, in my view, should encompass to stir a revolutionary move towards a fruitful Ijtihad?   All other sciences Challenge/ traditions Primary -Quran Imaginative impulse Qua creative Analogical/ legal Both genders Collective/ communal Consultative/ expertise Figure.05 The Essential Possible Components of revolutionary Ijtihad What Revolutionary Ijtihad should encompass! THE ENTITLED SEVERAL SOURCES CONSULTATIVE APPROACH THE SCOPE SPHERES Sciences Sphere Politico-Societal sphere Religious Sphere TOOLS of RATIONALE/ Rational inquiry Rational Criticism Theological debates In short, the Algerian scholar Malik   Bennabi in his book Les Conditions de la Renaissance (1948) has brought up, the foremost independence; is the mind independence from the lasting effects of both traditional Ijtihad tenets and Western colonialism which nurtured the Muslim feelings with inferiorities and shaped Muslim-mind with fluctuated ideologies. To realise this mind independency, the very basic concept of monotheism (tawhid) should be restored to its origins that a Muslim fears and bows only to Allah, all human are free intellectually and socially equal. From here He would seek and follow what Allah has already defined in His own words as the right-path, this is, in fact, the most significance step towards Ijtihad revival far from misconceptions of the Western influence and classical Ijtihad. 4. Misconceptions in Ijtihad: The aforementioned views concerning current Ijtihad are due to some key misconceptions that have slithered into mujtahids mindset: some scholars state that the Ijtihad-doors are closed because the early scholars have discussed every issue and settle it; simultaneously to practice Ijtihad you need to have the knowledge of one of those leading scholars such as Shafi; the scope of Ijtihad include only definite matters as shariah rule. Ijtihad is the field of only selected elite and only allowed in the absence of clear textà ¢Ã¢â€š ¬Ã‚ ¦ Ijtihad is not a private privilege of some religious or scholarly elite as it does not occurs only in legal areas; therefore Islamic evidences have to be discussed directly upon any novel issues. Ijtihad should be open for private and collective mujtahids based on autonomous ground; as it should cover all areas of a Muslim-life. Ijtihad is also an individual obligation of every Muslimwhether man or women with sound rationale to be involved in the contemporary Ijtihad that can reflect on different old and new subjects. 5. New subjects for Ijtihad: The subjects of Ijtihad are as multiple as the spheres of life; as well as its scope are so-broad and unlimited. Ijtihad subjects might envelop all simultaneous matters of a Muslim-life while its scope might encompass all matters that hold the Muslims interests. Indeed, Islam deals with all life-aspects and covers all human situations. It is therefore not true that Ijtihad should not stipulate upon the complex and far-attaining subjects which need now to be examined and investigated. 1. The mission statement of modern Ijtihad is to spread and imply the creator message of mercy and wisdom to benefit the whole mankind and globe, Islam hence as divine message is global and not monopole of tribe, race, or particular society in particular land. Message of Islam embeds a humanitarian and global spirit; Muslims therefore should reinterpret the classical narrow outlook to divide the world into what is world of Islam and what is world of no-Islam. Emphasis should be placed on responsible citizenship for the whole mankind in the whole globe with all its add-on aspects of other creatures and environments 2. Shariah objectives should be more explored; as its scope in the Quran go beyond the five universal tenets introduced by Al-Shatibiprotection of faith, intellect, life, property, and lineage to safeguarding morality and freedom, prevailing peace and mercy, establishing social justice and order, and protecting peoples stability and interests in all events. Hence; every Ijtihad should observe synchronically ihsan in all the shariah objectives whether universal or conventional; simultaneously eliminate their paradoxes of mental and physical servitude, tyranny, injustice, cruelty, disorder, immorality and harm. The modern Ijtihad should indeed preserve and observe the Shariah objectives and Shariah constitutes. 3. Political and social realities of Modern life have generated about countless and complex problems in the Islamic societies. Following this comprehensive broadened approach necessitates that the contemporary Ijtihads fields and scope should cover all the spheres of what the Muslim-life noticeably occupies and should not stay confined in the jurisprudential notions and their terminological implications; or confined into legal matters in the proficient notions, but they should also cover political, economic, social, administrative, medical, educational, scientific and circumstantial aspects plus any aspect associated in time with the Muslim society. 4. Islamic Economics today need radical U-turn to procure creatively novel Islamic economic theories fully binding to the Quranic ethical guidelines and far away from adaptation to western fluctuated secular economic theories and also far away from reconciling tendencies on the expenses of Islamic Shariah equitable aims. Indeed without denying the due process that incorporates modern elements of the existing economic theories. What cause the Muslim world impoverishment and how can it be altered? How could Muslims build correlation with world economics without compromising their equitable principles of Islam? 5. Muslims today are confronting many new issues that require urgently attention to be inferred such as: The role and rights of women in Islam has to be reconsidered carefully by examining the original scripture-the Quran. The Sunnis and Shiites doctrinal gap and that one existing in between various Islamic schools of thought need a well-devised system to promote similarities and eliminate prejudices; why not dissolve the sectarian spirit among Muslims through spreading tolerance and dialogue. 6. How to create a Unity among Muslim states despite their contingent differences, at the same time how to form Islamic political authority systematically without being subject to influence by the historically formulated Islamic political systems after the demise of the Prophet, and even far from the western doctrine of democracy. How can Muslim states collaborate together and how to create preliminary unity among Muslim states? How to create proper Ethical-based Islamic governmental system that could become even a model to promote democratic systems in the whole world. 7. Modern Ijtihad should look for better concept of formulating treaties whether among the Muslim or across the other humanitarian societies, in a way it preserves the universal ethics and looks for conventional grounds to manage conflicts and clash between mankind societies. Proper Islamic Ijtihad should be used to guide Muslims and to act as model for none Muslims. 8. Ijtihad should inevitably foster a better communication for mutual relations with people of diverse faiths and cultures to promote positive dialogue and peace among various groups and nations around the globe instead of encouraging the impression of a clash across cultures and civilizations. Conclusion: If the current Ijtihad remains unclear and our thinkers stay still captive to that restrictions imposed upon Muslims a long time ago; leaving them with a lot of misconceptions and little room for creative and incentive free thought; there would be never any change in the Muslim Ummah situation: Thus, Allah does not change the condition of any people unless they themselves make the decision to change. If Allah wills any hardship for any people, no force can impede it; for they have none beside Him as Lord and Master. (Quran, 13:11) Hence, all stratums of Muslim-societies regardless to their gender and sect; religious jurists and academic scholars should project mutual sincerity, tolerance, openness, and dialogue to make a change and build a fruitful Ijtihad with a greater Muslim world to represent the Muslim nation with an ideal-image of Islam; work also hand in hand to find an alternative approach for more effective creative Ijtihad which can cope with our current piling-up problems! Chapter IV: Is there any alternative approach to new effective Ijtihad? Introduction: This last chapter is devoted to seek for an alternative approach to Ijtihad where creative impulse and the faculty of imagination are employed to broaden the scope of Ijtihad beyond the narrow legal compass to include all the other subjects of modern life. Then it looks for the suitability of each type of Ijtihad, by pointing out the key points that risen a dispute among Sunnis and Shiite regarding opinionative Ijtihad, and what type of Ijtihad should be forbidden for mujtahids to engage in. Islamic Ijtihad is the sole legitimate device for intellectual rationale within the house of Islam; historically tracing its developments reveals three different modes: for Muslim Ijtihad as a interpretive and legislative tool, a type of technical reasoning for jurists; while for common Muslims Ijtihad was a creative and imaginative impulse. Muslim scholars are still speculative and imprecise about Ijtihad nature and generally the Ijtihad term implies either to an interpretive approach or legal analogical reasoning. Unlike the privileged jurists who knowledgably practiced their Ijtihad technicalities in their private auspices; ordinary Muslims before the nine century employed their initiative, imaginative and creative impulse to practice Ijtihad in their day-to-day life and environment to meet their life necessities within the framework of their Islamic set of beliefs, ethics, and Quranic notions. An Alternative Approach: Qua Creative and Imaginative Impulse: 1. An Alternative Approach: Creative Impulse The contemporary Iranian sociologist, Dr. Ali Shariati suggests an alternative approach to Ijtihad i.e creative impulse and imagination (Ibrahim, 2008, P.188); essentially to emancipate Muslim prospects and construct a new world that would stimulate the Islamic civilization to flourish. Earlier Muslim thinkers of the second period of the nineteenth centuries initiated such a trend of thinking, unfortunately such a refreshing wave was suffocated by the reputed jurists of the time; because for them it might create among the Muslims confusion and disunity which were already swamping the nation. In realty, they did not like the very idea of Ijtihad as creative` and imaginative impulse; because they were captives of classical technical Ijtihad; they also perceived this movement as a threat to their social status and even to their source of revenues. For example the Quran has a great creative impulse as inspiring force behind the birth of the flourishing sciences at a time when Muslim began reflecting on Quranic notions and its inductive reasoning. The dynamic notions of creation and universe in the Quran stirred evolutionary movements; the Quran knowledge also constitute of historical notions that urged its readers to rethink the cited experience of mankind in the Quran à ¢Ã¢â€š ¬Ã‚ ¦etc Then in so being, by the fourteenth century, a new trend of theological, mathematic, scientific, astronomic and philosophical inquiries were initiated. Sadly this legacy did not last for long, and then the qua creative of Islamic thought endured rapid decline as a result of internal Muslim-turbulences such as the occurrence of rational conservatism Muslims, sectarian storms; sciences declined rapidly while more stiff theory of Ijtihad rulings and narrower prospectus prevailed. The door for Ijtihad was closed and never opened again? Any attempts to free qua creative of Islamic thought -have been tainted by the orthodox and dogmatic radical trends with cynicism kufr and innovations bidah up till now. It seems that the application of Ijtihad that was approved by the Prophet is qua creative thinking as he did not restrain it by methodology; similarly although there is no explicit Quranic text on Ijtihad, the Quranic plea to sensible enquiry and thinking is also not attached by certain attitude of Ijtihad. Hence, it becomes so clear that the Prophet, peace be upon him, also considered Ijtihad as a creative impulse rather than technical and legal reasoning which later was developed in affluence. Alas, the methodology of Ijtihad has been encapsulated in the scope of principle of jurisprudences while they are themselves an artefact of Ijtihad. In the course of time; this methodology has been dramatically shaped by several factors; such as sectarianism, political atmosphere of monarchic caliphate, figurative thought such as analogy (qiyas) and clustered accord such as consensus; and so resulted into an unpleasant cost for Ijtihad. It ludicrously imposes restrictions on thinking by construed culture and untouchable traditions; alternatively, free imaginative and creative reasoning would be enhanced and orientated with an ethical and innate Islamic approach of regulations. 2. An Alternative Approach: Imaginative Thinking to Ijtihad: Imaginative insight is not yet encapsulated by procedures and definitions framework of Ijtihad; Quran seems to provide symbols and markers of the unique thinking attribute such as innateness, imagination, and constructive criticism which inspire quite often the creative mind for new ingenious ideas. The thinking is one of the greatest Creators gifts and sign of His creation that can fit as divine example of Gods power of creation. The imaginative thinking of bien-fait mind of a Muslim thinker can be also glistened by sources and tainted by cultural and religious influence, it is therefore to be explored and explained adequately to avoid being trapped in its deceptive prospects! For instance, imagination is required to grasp the essence of these Sunnis Prophetic statements upheld in a famous hadith in which the Prophet instructed Pursue knowledge even to China, for its pursuance is the sacred duty of every Muslim. ( Al-Bukhari , V. 4, p.357} and in a further hadith explained that wisdom was the lost property of the believer; he was permitted to it wherever he found it. (Al-Tirmidhi, v.1, p.245) Hence, wisdom and knowledge must, therefore have been the ultimate achievements of human marvellous and creative thinking. The outcomes of creative thinking are often experienced in global spirituality and far beyond geographical settings or physical objects. Hopefully those sages of Muslim societies wisely adopt an imaginative thinking in their agendas of deliberations to inspire them into the genuine visions; caused them to narrow the remoteness and division between the intellect and the culture; commit themselves to better serving human fraternity, solidarity and g lobal civilization. Furthermore; Quranic verse which states that Good and evil cannot be equalised. Repel evil with goodness; those who are foes become your best friends. (Quran, 41:34), incite you to envisage a different future, reasoning on this verse without using imagination does not help to get near its essence. So imagination is here an input to a better future, it is also the input to a fine society. Imaginative Ijtihad must cooperate with legal reasoning without being hampered by it. Imaginative and creative Ijtihad should be therefore adopted by mujtahids to practice true Ijtihad, which cannot be a true Ijtihad unless scholars are free to express their opinions and others are free to criticize them if they make errors. (Smock, 2004, p.4) Novelty and success of Muslim nation necessitates the absolute involvement of the average Muslims in practice of a creative impulse Ijtihad to unravel their every day dilemmas. The Rationale is not the only legitimate way to revelation, theological debates should be also left open to average Muslims to express their alternate notions of reality within the given sense of human innateness, which enables them to morally sense what is right and what is wrong. Performing Ijtihad as imaginative impulse, creative thinking or legal reasoning accrues potential dangers that of being confined in the retrains of the past Ijtihad. For example although few Muslim scholars had attempted to ban slavery such as the Algerian scholar Ahmed b. Yahya al-Wansharisi whose famous fatwa described slavery as a humiliation and a servitude caused by previous or current unbelief, and having its purpose as to discourage unbelief(Clearence-Smith, 2006, p.28); most traditional scholars have failed to prohibit slavery, neglecting the essential universal Quranic teachings of human social-equality; since the slavery practice had always subsisted, the scholars were letdown by their poorer imagination and subdued them from accomplishing an insight-change as they could not imagine a world free of slaves, so-many Muslim scholars rather hold on the opinionative Ijtihad of there is nothing wrong with maintaining the evil institutions of slavery up-till- now! Dispute over Opinionative Ijtihad: Verily, the Muslim Shiites and Sunnis opinions are clashingly divided on the issue of what kind of Ijtihad is forbidden in Islam! Unlike fiqh Al-ather narrative based hadith approach to Ijtihad-that thrived in Shiite Jafari, Sunnis Malliki and Hanbali schools, fiqh alray developed in Iraq as (jurisprudence based on personal analogical efforts; This trend, which early on crystallized in the Hanafi School, fostered reasoning by analogy (Qiyas or Ijtihad Alray) and juridical preference (Istihsan). (Crow, 2005, p. 12). But how each school envisaged the trend of Ijtihad is a contradictory problem? This sort of Ijtihad is forbidden according to Shiite Islam and Hanbali School while it is permitted in other Sunni schools and considered as valid proof as Quran and Sunnah in determining Shariah rulings; believing that the Islamic rulings available in Quran and Sunnah are finite and limited while situations and actions are not. They therefore ruled out in the cases which had no ruling by divine text, the mujtahids must exercise his personal thinking to derive a new ruling. This permission has been grounded on some narrated ahadith from the Prophet and the most famous one is the Prophets hadith when he sent to Yemen, the companion Muadh Ibn Jabal, he question him on how he would issue rulings there. He replied: In compliance with the Book. And if it is not in the book? I will exercise the Sunnah of the Prophet. And if it is not in the Sunnah of the Prophet? I will exercise my own opinion (Ajtahidu ra yi) he replied. (Abu Dawud, V.3, p. 303) In fact, Sunni Muslims differ on what is Ijtihad al-ray and how is going to be envisaged as binding testimony in shariah? Al-Shafi`i maintains that the sole valid Ijtihad is qiyas. Nevertheless some other Sunni jurists see beside qyias as Ijtihad alray; finding judicial preference istihsan by jurists personal deliberations in quite independent cases on the base of justice and truth. Similarly with public-interest istislah as weighing one thing as more convenient than another some others counted too as an add-on in opinionative Ijtihad besides to the principles of jurisprudence. (Coulson, 1964, p. 53-64) In contrast; the Shiite Islam believes, that Quran and Sunnah are complete and adequate; it therefore rejects and prohibits both Ijtihad alra y, especially analogy. Shiite Jurists back up their view with so many relevant Quranic verses and ahadith from their Imams and reject the very idea of revering qyias as absolute; because it is a type of conjecture and misleading methodology that can generate various errors. Despite their anti-qiyas attitude, they anonymously adopted the aspects of the principle of jurisprudence. The right of such Ijtihad proved the Sunnis wrong in practice; if everyone is allowed to exercise and revere his own interpretive opinion, and then Islam as religion would be distorted. It might have been for this reason that the validity of independent Ijtihad was gradually cancelled by instructing Sunni mujtahids to exercise taqlid of the four Sunnis famous schools of thought, in the absence of the Abbasid political impulsion. Nevertheless, Ijtihad should not be left hijacked by classical sectarian schools fundamentals and special elite of Muslim scholars whether in Shiites or Sunnis, then what kind of Ijtihad should be forbidden in Islam? 4. The kind of forbidden Ijtihad: Whether is the narrow legal definition of Ijtihad as a struggle of intellectual process to interpret primary sources and derive rulings;